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RFSDesign


Raymond Forbes-Schieche is a seasoned creative professional who specializes in brand and creative strategy, as well as graphic design and art direction. With a bachelor’s degree in film, Raymond’s approach to design combines his affinity for narrative storytelling with his dexterity as a visual communicator.

For over 10 years, Raymond has helped clients overcome business challenges by guiding them on how to tell their own story—through the power of purposeful design. Since 2015, he’s served as an adjunct instructor at NYU’s School of Professional Studies, where he teaches the continuing education course “Building Brands with Purpose”.

If you’d like know more about the work you’ve seen here, discuss a new project, or just say hi, feel free to do so.

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Publiq Group
Visual Identity System
2019

 
Identity system that reflects the true brand personality of Publiq Group and its employees. 
Mayo Clinic
Visual Identity System
2016

A fresh visual identity system that reflects the personality of the Mayo Clinic brand, while retaining—and reinforcing—some of the it’s equity. Key brand attributes: Confident, Accessible, Optimistic
Mark
Guardian Insurance
Brand Identity (Rebrand)

2016

A modern, flexible rebrand for Guardian Insurance’s visual identity. The modular, adaptable identity system is menat to work for both B2C and B2B audiences.
Entercom (now Audacy)
Brand Identity (Rebrand)
2017

Brand identity evolution for Entercom, the corporate brand. Position Entercom as “radio’s spokesperson”, and category leader.
Smart Reach Digital
Brand Identity (Rebrand)
2017

Smart Reach Digital was Entercom’s internal digital marketing agency—with its own separate small roster of clients, though their main revenue stream comes from Entercom's radio station brands and clients. 
© 2024 Raymond Forbes-Schieche