Raymond Forbes-Schieche is a seasoned creative professional who specializes in brand and creative strategy, as well as graphic design and art direction. With a bachelor’s degree in film, Raymond’s approach to design combines his affinity for narrative storytelling with his dexterity as a visual communicator.
For over 10 years, Raymond has helped clients overcome business challenges by guiding them on how to tell their own story—through the power of purposeful design. Since 2015, he’s served as an adjunct instructor at NYU’s School of Professional Studies, where he teaches the continuing education course “Building Brands with Purpose”.
If you’d like know more about the work you’ve seen here, discuss a new project, or just say hi, feel free to do so.
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Year: 2014
Client: Univision Communications Inc
Project: Women's Leadership Council Brand Identity
Website: http://www.univision.net
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Brand Identity Development & Implementation
Role: Design Director, Designer
The concept behind the identity for UCI's Women's Leadership council was "Seamless Unity". In the corporate world, as in Hispanic culture, women have had to work harder to prove themselves and achieve their goals. The Women's Leadership Council at UCI set out to be "UCI at it's best". The WLC organization sends the message that gender is not a barrier, and we should all strive for the greater good of both the Company, and the rest of Hispanic America.
The design represents an abstract W, in itself resembling a flowing ribbon—a piece of fabric that is strong, resilient, and will keep connecting others to its cause.
© 2024 Raymond Forbes-Schieche
